← Land Rover

Range Rover

The vehicle that invented the luxury SUV, one generation at a time.

The original Range Rover launched in 1970 as a 'go-anywhere' estate car — its early interiors were actually spartan, with vinyl seats and rubber floor mats meant to be hosed out, closer to Defender practicality than modern luxury. It was taken seriously as a design object almost immediately: the Louvre displayed a Range Rover in 1971 as an example of industrial design.

Successive generations moved steadily upmarket: the P38A (1994), the L322 (2002, built during BMW's ownership of Land Rover and sharing some BMW-era engineering), the L405 (2012, first aluminum-bodied generation), and the current L460 (2022).

Across all of that, the core proposition hasn't changed — genuine off-road engineering underneath a genuinely luxurious cabin — which is what separates the Range Rover from SUVs that borrowed its silhouette without its capability.